News, trends and cosmetic expertise
Cosmet Expertise
Are you wishing to develop your own cosmetics brand or range of products but you don’t know where to start to achieve your goal?
Developing a skin care product is a project requiring a number of different skills. It can be a long and twisting road to bring your products to market. But don’t panic because in this article, ALPOL Cosmétique takes you through the five key stages to successfully develop skin care products.
Respect & New Br’earth
Confronted with ecological emergency and increasing pressure on resources, the cosmetics industry is working to reduce the environmental impact of its products. And this includes its beauty packaging, that represents a significant part of the total carbon footprint for skin care products. Which begged the question: where are we at with cosmetic packaging? ALPOL Cosmetique decodes packaging trends.
read more
Respect & New Br’earth
Clean beauty is a recent trend linked to consumers’ search for transparency in cosmetic products. But how do brands actually commit to it? ALPOL Cosmétique analyzes clean beauty and shares with you its commitments on the trend.
read more
Healthy’Listic
Holistic beauty, a term becoming increasingly popular and used in the fields of skincare and well-being. ALPOL Cosmétique takes the lead by creating Tradi’Cinal Beauty Med – a skincare beauty range inspired by traditional Chinese medicine.
read more
Healthy’Listic
The ongoing Covid-19 pandemic is disrupting consumers’ behaviour, bringing substantial shifts in demand. As a result, the beauty industry has been majorly challenged.
The Covid-19 crisis created new consumers’ skin care needs in response to the aftereffect of excessive mask wearing and hand wash. ALPOL Cosmetique examines its likely effects on the skin care products category and puts skin care solutions forward.
Beauty'Tellect
Only 25% of consumers find that beauty products are specifically adapted to their needs and suit their skin type.
Driven by consumers’ rising desire for skin care products that perfectly match their needs, lifestyle and environment, the personalised skin care market is booming.
