What is this clean cosmetics movement? Is it a gateway to a truly cleaner and more effective cosmetics? Are its trends and positions destined to evolve? Are there any Clean Beauty labels? What are the success factors of this clean cosmetics?
ALPOL Cosmetics deciphers the subject with Pascal BROUSSE, founder of Trend Sourcing.
Made in France: how to establish your French cosmetic brand in China?
Are you a French cosmetic brand searching for Asian market penetration? Are you looking into distributing your French beauty products to the Chinese market but you don’t know how to get started? ALPOL Cosmétique reviews the Chinese market, the opportunities it brings and shares with you the key points to setting up your French cosmetic brand in China.
read moreAll you need to know about the IFRA 49th Amendment
The release of the IFRA 49th Amendment has made some serious disruption in the compliance of fragrances and their ingredients among the players of the fragrance cosmetics industry.
What is the key information of the 49th IFRA amendment? How can it be implemented?
ALPOL Cosmétique has investigated the subject.
Local beauty: the Post Covid-19 emerging beauty trend
The global economic & Covid-19 crisis has had a major impact on consumer behaviour and needs, disrupting consumer codes of many economic industries, including the beauty industry. Post-Covid-19 macro trends have emerged like the consumption of more sustainable, more ethical, more local and even fully patriotic beauty products. Consumers now favour local beauty. What triggers such a local consumption move? How is the beauty industry staying ahead in the market? ALPOL Cosmetique looked into this beauty trend.
read moreCorporate Social Responsibility (CSR): where does the cosmetics industry stand?
Today, companies willingly integrate corporate social responsibility initiatives within their strategic business management in order to improve their overall performance and add value to their brand. Although CSR activities are voluntary-based, developing and implementing a corporate social responsibility strategy make firms contribute to sustainable development. What sustainable challenges is the cosmetics industry facing? Here’s an outline of corporate social responsibility goals and good practices in the cosmetics business.
read moreInner and outer beauty: a holistic skin care routine
One of the consequences of the 2020 global pandemic will have been the major raise of awareness among individuals of the balance between their inner and outer well-being. As a result, it has set new trends in the beauty industry, including that of indulging oneself to mindfulness treatment. Welcome to the holistic skin care routine era! ALPOL Cosmétique looks into the trend and explains how this beauty routine can be applied to our everyday life.
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