The global economic & Covid-19 crisis has had a major impact on consumer behaviour and needs, disrupting consumer codes of many economic industries, including the beauty industry. Post-Covid-19 macro trends have emerged like the consumption of more sustainable, more ethical, more local and even fully patriotic beauty products. Consumers now favour local beauty. What triggers such a local consumption move? How is the beauty industry staying ahead in the market? ALPOL Cosmetique looked into this beauty trend.read more
If successive lockdowns may have reduced from time-to-time air pollution as well as its harmful effects on our skin, we are still being exposed to digital blue light pollution, which is, according to beauty experts, as aggressive on our epidermis. So how does it affect our skin? And how can we protect ourselves from it?read more
One of the consequences of the 2020 global pandemic will have been the major raise of awareness among individuals of the balance between their inner and outer well-being. As a result, it has set new trends in the beauty industry, including that of indulging oneself to mindfulness treatment. Welcome to the holistic skin care routine era! ALPOL Cosmétique looks into the trend and explains how this beauty routine can be applied to our everyday life.read more
How natural are “natural”- and “organic”-claimed cosmetic products? How does the ISO 16128 standard provide a framework for brands? ALPOL Cosmétique investigates.read more
Faced with the growing demand for skin care treatments that are specifically suited to the consumer’s skin type, ALPOL Cosmétique innovates with its Absolu Concentrate face serum range. Analysis.read more
Are you wishing to develop your own cosmetics brand or range of products but you don’t know where to start to achieve your goal?
Developing a skin care product is a project requiring a number of different skills. It can be a long and twisting road to bring your products to market. But don’t panic because in this article, ALPOL Cosmétique takes you through the five key stages to successfully develop skin care products.